![[Paul Rand: 48 sketches, mechanicals, and proofs for the logo of The Limited + 6 pages of sketches, designs, and notes for a logo for TLC Group] historyoftypedesignlithos This one is a threefer:](https://cdn.shopify.com/s/files/1/0003/7040/9508/files/RaneLimitedTLC.jpg?v=1741114797)
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This one is a threefer: writer and activist Langston Hughes
A reader and a looker
but we’ll at least have $30 in our pocket
Once we carried little rectangles of printed paper in our pockets that we irrationally assigned value to
[Paul Rand: 48 sketches, mechanicals, and proofs for the logo of The Limited + 6 pages of sketches, designs, and notes for a logo for TLC Group] historyoftypedesignlithos This one is a threefer:The nice thing about offering things once owned by Steve Heller is that sometimes hes already written the description for us. This time hes done us a solid by posting this: Paul Rand said he would only show the client one logo idea. Although he always had a few up his sleeve. In fact, he admitted that he often did sketches whether he got the job or not. In 1988 he worked on a word mark for The Limited and logo for TLC Group, a successful African
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